Image Compression Analyzer

Find the smallest format that still looks right. Your image is encoded as JPG, WebP, AVIF and PNG at several qualities, and every result is measured and scored - no guessing. Then shrink it for real with Compress JPG or Compress WebP.

How to Find the Best Image Format

  1. Add an image. Drop a JPG, PNG, WebP, AVIF, GIF or BMP into the box, browse for it or paste it with Ctrl+V.
  2. Let it measure. The image is encoded as JPG, WebP, AVIF and PNG at several qualities. Each result is decoded again and scored with SSIM.
  3. Pick your goal. Visually lossless, balanced, smallest, or a file size limit - the smallest version that meets it is recommended.
  4. Compare and download. Check it with the before/after slider, then download that exact file or open the matching compressor.

JPG, WebP, AVIF and PNG at a Glance

FormatBest forTransparencyOpens in
JPGPhotos, maximum compatibilityNoEverything
WebPWeb photos and graphicsYesAll modern browsers and phones
AVIFThe smallest web photosYesModern browsers, newer apps
PNGLogos, screenshots, pixel artYesEverything

Other formats have their own tools: Compress SVG for vector graphics, Compress TIFF for scans and print files.

What the Scores Mean

Quality numbers are not comparable between formats - scores are.

0.99 and up

Visually lossless. Side by side, almost nobody sees a difference.

Use it for hero images and product photos.

0.975 - 0.99

Very good. Small details soften slightly when you zoom in.

Right for most web pages and blog images.

Below 0.95

Blocks, banding or blur become visible.

Fine for tiny thumbnails, not for large pictures.

Tips for Faster Pages

  • Resize first. A 4000 px photo shown 800 px wide wastes most of its bytes - use the Image Resizer before you compress.
  • Graphics are different. If PNG wins on your logo, try 8-bit PNG with PNG to 8-bit for an even smaller file.
  • Serve modern formats. Convert photos with JPG to WebP and keep a JPG fallback for old software.
  • Check the details. The JPG Analyzer shows the quality and settings your JPGs were saved with.

Frequently Asked Questions

For photos, AVIF or WebP are usually 30-60% smaller than JPG at the same visible quality, and every modern browser shows them. For logos, screenshots and graphics with flat colours, PNG or lossless WebP is often best.

Every picture is different, which is why this tool measures your own image instead of guessing.

Look at the SSIM score, not the quality number. A score of 0.99 or more is visually lossless for almost everyone, 0.975 is fine for most web images, and below 0.95 artefacts start to show on detailed pictures.

The quality number means different things in each format - WebP 70 and JPG 70 look different. Pick a goal and the tool finds the smallest file that reaches it.

Each version is really encoded, decoded again in your browser and compared with your original pixel by pixel. SSIM (structural similarity) measures how close the structure and contrast are, from 0 to 1. PSNR in decibels is shown too.

Sizes are the exact byte count of each encoded file - nothing is estimated.

Your original may already be well compressed, or it is a graphic that lossy formats handle badly. Re-saving an already compressed JPG at quality 90 often makes it bigger.

The table shows every result next to the original size, so you can see at once which options really save space.

For photos AVIF is usually smaller at the same quality, especially at low file sizes. WebP encodes faster and is supported a little more widely.

Try both on your image here, then convert with JPG to AVIF or PNG to WebP.

The AVIF tests use your browser's own encoder. Chrome and Edge can write AVIF, but some browsers cannot yet - then AVIF is marked as not available. The other formats still work everywhere.

No. Every format is encoded, decoded and measured inside your browser, so your image never leaves your device.

Guides & Tutorials

All 33 guides
Optimization GIF Resizing Masterclass: Shrink File Size Without Losing Animation Quality Sep 4, 2025 · 4 min read Read Guide How to Tell What Format an Image File Is (5 Easy Ways) Jul 8, 2026 · 9 min read Read Optimization How to Reduce Image File Size Without Losing Quality (2026 Guide) Jan 29, 2026 · 5 min read Read